About Santjee Industrial Corporation
Santjee Industrial Corporation, founded in 1983, is a well-established Indian manufacturer specializing in high-pressure aluminum die casting, supported by in-house machining and tooling capabilities. With more than 40 years of experience, Santjee supplies products to industries such as automotive, lighting, engineering components, home appliances, and handicrafts.
The company works with leading global automotive OEMs like Honda, Maruti Suzuki, BMW, Mercedes, Tata, MG, Bosch, Philips, and international consumer brands across furniture and home décor. Santjee is widely recognized for its quality systems, supply chain discipline, and long-standing customer relationships.
The Challenge: Finding New Automotive Buyers Built on Trust
Santjee Industrial Corporation had built strong relationships over many years, but finding new business, especially with overseas automotive buyers, was still difficult.
The main challenges were:
Limited visibility to new automotive buyers outside India
Difficulty establishing trust with new international customers
Dependence on word-of-mouth and legacy relationships for growth
Lack of structured platforms to showcase technical capability and audit readiness
As Santjee aimed to grow its automotive exports business, the company needed a better and more credible way to reach global buyers.
Why Santjee Chose MESH Works
Santjee joined MESH Works with a clear objective:
They wanted to find more global automotive opportunities and build trusted relationships with buyers more quickly.
MESH offered what traditional outreach and B2B portals could not:
It offered buyer credibility by using audited supplier frameworks.
The platform also featured structured RFQs that matched automotive-grade requirements.
· Trust was built from the start, instead of after months of negotiation.
The MESH Advantage: Visibility, Credibility, and Access
1. Trusted Buyer-Supplier Matching
Santjee used the MESH Marketplace to:
Responded to relevant RFQs
Receive direct inquiries from buyers who viewed their verified company profile
Buyers could easily assess Santjee’s:
Die casting capabilities
Machining and tooling infrastructure
Automotive quality readiness
This helped reduce hesitation and speed up engagement.
2. Credibility Through MESH Audits
Being an audited supplier on MESH was key to building buyer confidence for Santjee.
Santjee shared:
Trust, not access, was the biggest barrier in international sourcing
MESH audits helped build immediate credibility
Buyers felt more confident awarding projects without long, early-stage audits
“The trust factor is the most difficult part in developing overseas buyer relationships. MESH plays a vital role there.”
The Results: New U.S. Automotive Business Won
Through MESH Works, Santjee Industrial Corporation has won new automotive projects from U.S. companies, including:
Automotive aftermarket company
Multiple automotive assembly projects
Currently under active processing
Metals sourcing company
Aluminum die casting project with machining
Automotive airbag-related component
Commercial Impact
Initial Project Value: USD 50,000 – 100,000
Market Expansion: U.S. automotive sector
Strategic Value: Entry into automotive exports beyond handicrafts and engineered components
Santjee views these projects as the foundation for larger, long-term programs that are already being planned.
Customer Perspective
“It would have been really difficult to build this trust without MESH. After working through the platform and meeting the team, I felt confident investing in these projects. I don’t see how I would have reached these buyers directly otherwise.”
—Kabir Batra, NPD & Business Development Head, Santjee Industrial Corporation
Conclusion: From Legacy Relationships to Scalable Global Growth
Santjee Industrial Corporation has built its reputation over 40 years through quality, consistency, and strong relationships. By working with MESH Works, the company has added a modern, scalable way to grow its business around the world.
MESH has helped Santjee by making it easier to build trust with buyers, organize RFQs, and show credibility through audits.
Win new automotive export business
Enter higher-value international programs
Build confidence with U.S.-based buyers faster
Are you looking to expand your supplier business around the world?
Join MESH Works and connect with verified global buyers looking for reliable manufacturing partners.
Take the first step toward your success today.
